The high-end online fashion retailer Net-a-Porter.com recently released its free iPhone application, the Net-App [iTunes link]. It allows shoppers to browse and purchase new clothes and shoes as well as to create wish-lists and share them with friends.
According to Alison Loehnis, vice president of sales and marketing at Net-a-Porter.com, one-fifth of Net-a-Porter.com’s customers have an iPhone or iPod Touch. Launched in June 2000, the Net-a-Porter website has been viewed by over 1.8 million women each month.
[via NYT]







I have owned an iPhone since it was released and I recently upgraded to the 3GS (love it).
I have been waiting for a great fashion app. Net-a-Porter’s On-The-Go is pretty good and I just started to check it out.
However, the BEST wardrobe and fashion app that I have found to date is My Style Fashion Assistant — you have to see it.
It is so fun and easy to use. And the design is awesome!
Thanks!
Lilly
I just love this app