Best Buy gets the distinct honor of being the very first independent retailer in the U.S. for the iPhone 3G, but it seems like they're already doing themselves a disservice. The ad that's running in newspapers across the country this Sunday shows exactly why you're better off buying your phone straight from Apple.

In an attempt to sell accessory packages, Best Buy is stating that they will set up your phone for free should you buy such a package. However, this seems awfully misleading. Isn't it a requirement that they set up your phone for you? Isn't that what was holding up the line at several AT&T stores?
The accessory packages range in price from $106 to $234. What's funny is that if you buy your iPhone from Apple, they have to activate your phone right there, and they'll set up your email for you as a complimentary favor. No need to buy expensive and unnecessary accessories for that.
[via Gizmodo]






















{ 2 comments… read them below or add one }
It’s no more misleading than your coverage of the ad.
Best Buy is offering a free email set-up with the purchase of an accessory package. Regular cost of this Geek Squad service is $29.99. As you know, ALL iPhones must be operational before they leave the store, and purchasing one at Best Buy is no exception.
If you want to wait for a free email set-up through AT&T, then you are more than welcome to take your new iPhone home, and let them walk you through it. If you want to have it done in the store and have all your questions answered while an Agent is doing it for you - right in front of you - then that might be a service some new owners would be interested in having. Not everyone who owns an iPhone is as tech savvy as we are.
By the way; did you get permission to show a copy of that ad ahead of time? ;)
this is just lame to pay for email set up on your phone. Can’t they just offer it for free?
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