iPhone boosts location-based services




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A location-based service (LBS) is an information and entertainment service, accessible with mobile devices and can can be used in a variety of contexts, such as health, work, personal life, etc.

lbs_iphone_appsOm Malik wrote an insightful article on how iPhone is boosting demand for LBS services and took Boston-based Skyhook Wireless as a case study

The writer highlights:

  • Last year, there were only a few dozen apps that incorporated location-based data. This year that number has grown to 2,000 apps.
  • There are nearly 200 million geolocation queries on Skyhook’s system.
  • Skyhook covers nearly 70 percent of Europe and the U.S. along with major Asian cities.
  • With millions of iPhones likely to be sold in months to come, Skyhook is all set to be off-the-hook.
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