A location-based service (LBS) is an information and entertainment service, accessible with mobile devices and can can be used in a variety of contexts, such as health, work, personal life, etc.
Om Malik wrote an insightful article on how iPhone is boosting demand for LBS services and took Boston-based Skyhook Wireless as a case study
The writer highlights:
- Last year, there were only a few dozen apps that incorporated location-based data. This year that number has grown to 2,000 apps.
- There are nearly 200 million geolocation queries on Skyhook’s system.
- Skyhook covers nearly 70 percent of Europe and the U.S. along with major Asian cities.
- With millions of iPhones likely to be sold in months to come, Skyhook is all set to be off-the-hook.
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