Apple has assured customers that they are going to go above and beyond for those that decide to purchase their Apple TV and iPhone products.

Apple’s chief financial officer Peter Oppenheimer confirmed yesterday that Apple will be providing a variety of new software and features to both the iPhone and Apple TV. He also stated that some of the new applications will be "entirely new applications."

The best part of all is that Apple will be providing all of these updates free-of-charge. They are hoping that by doing this they can provide customers with the “greatest possible experience.”

Apple to build new features into iPhone, Apple TV free of charge [via appleinsider]