And I feel dumber. Sure, these new commercials do a good job of showing how regular Joe’s would make good use of the iPhone in their everyday lives, but I like Apple’s approach better, some nice calm music in the background and then start with the showing off of what the iPhone can do with a calming voice narrating.

The Apple approach keeps it simple and shows technical people, like me, what the device can do. The AT&T approach seems like a futile attempt to sell a $400 phone to an average person, I am not saying the average person has to be technical to appreciate the artistry of the iPhone, just the average person has to have good credit and $400 to pony up for the device.

Here is a link to an ad featuring a gentleman by the name of Stephano, i think he sums up one of the biggest advantages of the iPhone pretty well.

I live in Crawfordsville, IN it’s a town of about thirty thousand yet we manage to have 3 AT&T stores, I used to work at the busiest gas station in town, which meant I saw a lot of the population of Crawfordsville, you want to know how many iPhones I have seen in this town? One, the one I convinced my friend to buy, want to know why I think that is. The average person doesn’t have $400 to spend on a phone. So, nice commercials AT&T and I am sure they will net you a few more souls, but maybe from here on out you should leave the ads to Apple.

AT&T iPhone ads confuse, dismay us [via CrunchGear]