Forget "search engine optimisation"; if you want to drive hits to your website then all you have to do is launch an iPhone.  Traffic figures for May of this year show that Apple was the fastest growing site in the top ten most-visited, rising 5% from April's figures and, it's believed, owing most of that to pre-launch iPhone buzz.

Apple comes in at number ten, with 121.5 million unique visitors in May and an average of 15.7 visits per visitor; that's out of the comScore World Metrix service's findings that there were 772 million people online during the month.

[via iTWire]